Good as Platinum

By: Jeffrey M. Bertman Graduate GemologistAs beautiful and valuable as gold is, France’s King Louis XVI declared platinum to be “the only metal fit for kings.” He certainly had a point. This prestigious metal is twice as heavy as gold, extremely hard, and hypoallergenic, and it resists tarnish. After years of use, its bright white luster absorbs scratches that create a very attractive patina. While platinum has been used in jewelry and ornamentation for thousands of years, it was not until the 1920s that the technology was developed to work the metal conveniently. Up until that time, platinum’s high melting point made the metal difficult to manipulate. Now that platinum can be used in a relatively pure state, it is even more alluring. No other metal is as distinctive to own and wear as platinum. Its lustrous sheen and rare beauty are coveted worldwide. Whether you are choosing an engagement ring, diamond earrings, or a necklace or bracelet, you will find shimmering, sophisticated platinum designs at 1402 Hancock Street, Quincy Center. In fact, you’ll find fine jewelry of both platinum and gold in unique, one of a kind designs, set with enticingly beautiful precious gemstones. And if you don’t see what you’re looking for in our displays, discuss custom designing a special piece created to your specifications.See our outstanding selection of beautiful offerings at 1402 Hancock Street, Quincy Center. Or reach us at 617-773-3636 or


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